RANKED: 2024 AMERICA’S MOST TRUSTED HOME GENERATOR BRAND 

What are the Best Home Generator Brands? 

In an age where uninterrupted power is paramount, home generators stand as silent sentinels, ready to safeguard against unexpected outages' inconveniences and potential hazards. These devices have become indispensable homeowners' assets, providing a reliable lifeline when the grid falters. Whether it's the pulsating hum of a generator ensuring essential appliances stay operational or the seamless transition of a standby unit seamlessly taking charge, these machines exemplify modern preparedness. 

Home generators come with a range of features designed to provide reliable backup power. Standby generators, for instance, offer automatic operation, seamlessly kicking in when grid power fails. They often integrate advanced monitoring systems that detect outages and initiate power supply without manual intervention.

We asked consumers who were shopping for a home generator to tell us the most important features they were considering, and which brands had the best reputation for quality.


2024 America’s Most Trusted Study

Having been introduced over a decade ago, America's Most Trusted® has been instrumental in aiding brands in comprehending the influence of trust on consumer purchasing decisions. The significance of consumer trust in business triumph is a well-apprehended principle by thriving brands. With annual updates unveiled in January, this study has become the definitive measure of brand trust.

Brand trust is a customer's confidence in a brand's ability to fulfill its commitments. Establishing and nurturing this trust is essential for ensuring customer return. When consumers trust a home generator brand, they demonstrate greater confidence in purchasing and recommending it. Home generator brand trust is instrumental in cultivating customer loyalty, as customers are more likely to remain devoted to a trusted brand.

At the commencement of each year, Lifestory Research disseminates the latest findings from America’s Most Trusted®. We conduct over 75 specialized product studies annually, gathering insights from thousands of individuals regarding their perceptions and interactions with various brand products. Within this study, we scrutinize the level of trust individuals place in specific home generator brands when making product selections, employing our rigorously validated Net Trust Quotient Score.

To determine whether a product meets customer expectations compared to competitor brands, the Net Trust Quotient Score (NTQS) measures customers' trust in a specific brand within a particular product category. This trust metric is designed to provide consumer-driven data insights utilizing social and opinion science research practices that adhere to the highest quality consumer research standards.

What are the top home generator brands people trust the most? The America’s Most Trusted Study seeks to determine the most trusted backup home generator brands by asking consumers to evaluate the top home generator brands.

The Lifestory Research ratings, reviews, and awards are based on detailed survey feedback based on the opinions and trust ratings of those surveyed in the home generator study. All home generator research findings are exclusively based on the opinions of people who independently completed the surveys in America's Most Trusted Research program.


2024 America’s Most Trusted Home Generator

The Lifestory Research 2024 America’s Most Trusted® Home Generator Study found Generac to be the most trusted brand among people considering the purchase of a home generator. With the Net Trust Quotient Score of 117.6, Generac had the highest trust rating among the most popular home generator brands. Generac has been rated the most trusted home backup generator year after year in the Lifestory Research study. Brands that retain the top spot in the annual study represent brands with deep trust and strong customer relationships.

The Lifestory Research 2024 America’s Most Trusted® Home Generator ranking is based on 4,619 opinions of people surveyed in the United States over the last 12 months. Generac, Trane, Honeywell, Briggs & Stratton, Kohler, Cummins, Siemens, and Champion were the most trusted home generator brands. 

For a home generator brand to make it into our rankings, it must be recognizable and have sufficient consumer feedback. This guarantees that our results are based on well-informed opinions. We apply stringent statistical criteria, including a 95% confidence level with a 3% margin of error, to ensure the accuracy of our home generator findings. Additionally, we insist on a substantial sample size to maintain the validity and reliability of the home generator survey results.

The table below shows the generator rankings among the top home generator brands in the 2024 America’s Most Trusted® study.

TOP 8 Ranked Home Generator Brands – 2024 Study

1Generac117.6★★★★★
2Trane114.4☆☆☆
3Honeywell111.6☆☆☆
4Briggs & Stratton109.8☆☆
5Kohler108.9☆☆
6Cummins107.0☆☆
7Siemens106.2☆☆
8Champion105.3☆☆

 

No promotional use or advertising can be made of America's Most Trusted® survey results without the express prior written consent of Lifestory Research. America's Most Trusted® is a registered trademark of Lifestory with all rights reserved.

The America’s Most Trusted® study is an annual study examining brand trust across many product categories.  Results for this product category and others from prior years of the study can be found here. Further details of the annual study are on the survey methodology page of this website. Additional insights and questions are answered in our frequently asked questions.  

Lifestory Research America's Most Trusted® Study results are based on survey responses and should not be considered legal or financial advice. Your experiences may vary.  For details, see our Terms of Use and Legal Notices on the Lifestory Research website. 

Brands Ranked in Study

The Lifestory Research America’s Most Trusted® research study actively surveys home generator shoppers throughout the year in the United States. The study is focused on measuring consumers' opinions of the most recognized home generator brands in the market. In the study, consumers rate the quality of the home generator brand, their likelihood of recommending the home generator to others, how favorable they feel about the brand behind the home generator, how they rate the reputation of the home generator, and their trust in the home generator brand.

Here, we provide information on the brands in the 2024 America’s Most Trusted® study. The brands are presented in the order they ranked in the 2024 America’s Most Trusted® study.

  1. Generac:
    Generac is a home generator brand known for its residential and commercial backup power solutions. The brand is under Generac Holdings Inc., headquartered in Waukesha, Wisconsin, USA. Generac, founded in 1959, is a leading manufacturer of generators and is recognized for its innovation in the power generation industry.

  2. Trane:
    Trane is a well-known brand in the heating, ventilation, and air conditioning (HVAC) industry. While Trane primarily focuses on HVAC systems, it also offers home generators. Trane is a brand under Trane Technologies plc, headquartered in Swords, Dublin, Ireland. The brand has a long history dating back to 1913.

  3. Honeywell:
    Honeywell is a diversified technology and manufacturing company that provides a wide range of products, including home generators. The Honeywell Home brand, under Resideo Technologies, Inc., offers generators as part of its residential solutions. Honeywell, founded in 1906, is headquartered in Charlotte, North Carolina.

  4. Briggs & Stratton:
    Briggs & Stratton is a home generator brand known for its power equipment, including generators and engines. The brand operates under the Briggs & Stratton Corporation, headquartered in Wauwatosa, Wisconsin, USA. Briggs & Stratton, founded in 1908, is a prominent manufacturer of outdoor power equipment.

  5. Kohler:
    Kohler is a well-known brand in the plumbing and power systems industry. Kohler Power, a division of Kohler Co., provides residential and industrial generators. Kohler Co., founded in 1873, is headquartered in Kohler, Wisconsin, USA, and is recognized for its diverse range of products and services.

  6. Cummins:
    Cummins is a global power solutions provider that manufactures home generators through its Power Generation segment. Cummins Inc. is headquartered in Columbus, Indiana. The company, founded in 1919, is renowned for its engines, power systems, and related technologies.

  7. Siemens:
    Siemens is a multinational conglomerate that offers various products and services, including home generators, through its Siemens Smart Infrastructure segment. Siemens AG, headquartered in Munich, Germany, has a history dating back to 1847 and is recognized as a leading global technology company.

  8. Champion:
    Champion Power Equipment is known for its portable and home standby generators. The brand operates under Champion Power Equipment, Inc., headquartered in Santa Fe Springs, California. Champion Power Equipment has been providing power solutions since its founding in 2003 and is known for its reliable and cost-effective generators.

Read these posts to learn more about brand trust

2024 AWARDS and RATINGS

FORMULA FOR GETTING BRAND TRUST RIGHT

HOW DO YOU BUILD BRAND TRUST?