America’s Most Trusted Paint Brand

The Lifestory Research 2021 America’s Most Trusted® Paint Brand Study identified Sherwin-Williams as the most trusted paint brand. Sherwin-Williams generated a Net Trust Quotient Score of 116.1 and the 5 Star Trust Rating among people actively shopping a paint.

The Lifestory Research 2021 America’s Most Trusted® Paint Brand Study studies shopper perceptions of residential paint brands and how each encounter impacts customers’ overall value of the brand. The study investigates questions, including the best paint brands, the paint brands people recommend the most, and what customers see as the quality of different residential paint brands? The study also identifies vital feature standards that drive customer satisfaction, paint shopper reviews, net promoter, quality reviews, purchase intent, and other measures.

What are the best paint brands?  

Top Paint Brands Ranked – 2021 America’s Most Trusted Study 

  1. Sherwin-Williams

  2. Behr

  3. Kilz

  4. Pratt & Lambert

  5. Benjamin Moore

  6. Valspar

  7. Duron

  8. Royal (Ace)

  9. Kelly Moore

  10. Glidden

  11. Pittsburg Paint

  12. Olympic

  13. Dutch Boy

See trust scores table of the most popular house paint brands included in the 2021 study.

2021 America’s Most Trusted® Paint
 
 

WHICH BRAND CAN YOU TRUST?

The Lifestory Research 2021 America’s Most Trusted® Paint Brand Study examines trust among consumers actively shopping a paint. The 2021 ranking is based on a survey of 13,437 people surveyed between January and December 2020 in the United States.  The trust score is calculated based on how thousands of people judge the merits of more than 500 brands and product segments. The most recognized residential paint brands are among the nationally-ranked brands evaluated in the study. This approach provides insight into how brands are seen within the paint product category, as well as across product industries. Details of the research program can be found on the survey methodology page and the Lifestory Research 2021 America’s Most Trusted® Paint Brand Study national press release on the Lifestory Research website.  

The residential paint brands most recognized in the study were Sherwin-Williams, Behr, Kilz, Pratt & Lambert, Benjamin Moore, Valspar, Duron, Royal (Ace), Kelly Moore, Glidden, Pittsburg Paint, Olympic, and Dutch Boy. Sherwin-Williams received the highest Net Trust Quotient score and earned the #1 ranking of most trusted residential paint brands.  The Lifestory Research America’s Most Trusted® Paint Brand Study has been part of the overall study since 2016.  For six consecutive years, Sherwin-Williams has ranked as the most trusted paint brand.

Lifestory Research America's Most Trusted® Study results are based on survey participants responses and should not be considered legal or financial advice. Your experiences may vary. For details, see our Terms of Use and Legal Notices on the Lifestory Research website. No promotional use or advertising can be made of America's Most Trusted® survey results without the express prior written consent of Lifestory Research.