What is the most trusted refrigerator brand in 2022?

America's Most Trusted® REFRIGERATOR

The Lifestory Research 2022 America's Most Trusted® Refrigerator Study found the most trusted brand among people considering the purchase of a refrigerator brand was Bosch.  Bosch produced the highest score and rank on the Net Trust Quotient Score among recognized refrigerator brands in the study.  Bosch captured the 5 Star Rating with a Net Trust Quotient Score of 108.5 among people actively shopping for a refrigerator.   Bosch has been ranked #1 in 2022, 2021, 2020, & 2019 Lifestory Research  America's Most Trusted® Refrigerator Studies.

The Lifestory Research America's Most Trusted® is a consumer research program based on the opinions of thousands of people familiar with the brands in the study. The America's Most Trusted® study collects opinions on brands within each specific product category.  The brands that are most recognized among thousands of consumers are included in the final national ranking.  In awarding a brand, the title of being America's Most Trusted®, the brand must rank highest in trust and be known by most people.  Additional insights and questions answered can be found in our press releases or the frequently asked questions.  Details of this annual research study are on the survey methodology page. 

The number of people evaluating each refrigerator in the 2022 study included 7,758 customers shopping for a refrigerator. Trust is measured through the Lifestory Research Net Trust Quotient Score, in which each refrigerator brand is evaluated in regards to trust. An index score of 100 is average for all refrigerator brands included in the study. A top #1 rank represents the refrigerator brand that generated the highest Net Trust Quotient Score within the product category. 

Top 10 Refrigerator Brands Ranked – 2022 America's Most Trusted Study

  1. Bosch

  2. Whirlpool

  3. KitchenAid

  4. LG

  5. Samsung

  6. Maytag

  7. GE

  8. Kenmore

  9. Frigidaire

  10. Amana

No promotional use or advertising can be made of America's Most Trusted® survey results without the express prior written consent of Lifestory Research. Contact Us for more information.

 

WHAT ARE THE MOST TRUSTED BRANDS IN AMERICA?

The America's Most Trusted® Study calculates people's trust across 50 product categories from Home Builders to HVAC Systems to Tools to Kitchen Appliances. People taking the survey are asked their opinions of trust, quality, word-of-mouth, the likelihood of recommending to others and several other brand equity questions. The data collected across more than 500 brands provides keen insight into how trust plays a role in people's impressions of the most popular brands in the marketplace. A complete list of the brands in the study can be found here - List of the 2022 Brands.


WHAT IS THE BEST REFRIGERATOR BRAND?

To determine the Lifestory Research 2022 America's Most Trusted® Refrigerator, the trust ratings for the most recognized brands were computed. The refrigerator brands that were most recognized in the study were Bosch, Whirlpool, KitchenAid, LG, Samsung, Maytag, GE, Kenmore, Frigidaire, and Amana. 

People taking the survey provide their opinions and experiences with those brands they have considered when making a purchase consideration. If people have knowledge and an opinion of a refrigerator brand, they are then asked questions that range from refrigerator trust to refrigerator brand reputation to refrigerator quality. Lifestory Research uses this consumer insight to assist brands seeking to understand consumer opinions, impact sales performance, and strengthen brand equity. 

WHAT IS THE AMERICA'S MOST TRUSTED STUDY?

Brands that understand how people view them are consistently found to win the battle for market share and capture the enduring condition of trust.  America's Most Trusted® is a consumer-based research program based on thousands of people's opinions actively shopping for products. To identify America's Most Trusted®, Lifestory Research conducts an ongoing annual survey in which people anonymously assess the trust they have in brands they encounter during their active search for specific products. Lifestory Research surveys people with well-established social science research practices that seek to adhere to the highest quality standards of consumer insight. 

Lifestory Research studies, products, and services are available for purchase. If you're interested in subscribing to a Lifestory Research study or becoming a client, please contact us , and we'll be in touch.

Lifestory Research America's Most Trusted® Study results are based on survey responses and should not be considered legal or financial advice. Your experiences may vary.  For details, see our Terms of Use and Legal Notices on the Lifestory Research website. America's Most Trusted® is a registered trademark of Lifestory with all rights reserved.

No promotional use or advertising can be made of America's Most Trusted® survey results without the express prior written consent of Lifestory Research

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The America's Most Trusted® Study examines consumers' perceptions of the most recognized brands in the United States. The investigation of brands originated in 2012 with a concentration on home builder brands and has grown to measure brand trust across 50 different product sectors. 

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